So, preface, I am married to an incredible woman and with that marriage I became part of a larger family. In that family, as in all families is a cast of characters (all are wonderful, trust me – I am so very thankful for them). One particular member of that family has challenged the way that I see things, literally. After examining his work the other day, I joked about my desire to have an eye transplant to see the world the way that he does. While technology has grown by leaps and bounds this still has yet to occur.
So since transplants won’t happen, I have challenged myself to learn from the images that he captures with his camera lens. Yes, my brother-in-law, Jeff (a.k.a JLB), is a photographer. No, I don’t mean he takes pictures though. He is a painter of landscapes, a designer of ideas, a sculptor of imagery, a collector of memories, and a vessel of imagination. He is an artist (seriously, go check out his work)
Now, the above description, artist, will never be said about me. In fact, I might go so far as to say that my almost 5 year-old daughter is a better artist than I am (see, I told you so). For much of my life, I have focused on thinking, talking, and analyzing. I enjoy a beautiful sunset, I love the view of being on the water, but no one would ever mistake me for an artist.
For the last decade though, I have been growing. It is through initial interactions with JLB (then a graphic designer at a small, private college that we both worked at) that I began to appreciate the world through new eyes. No longer do I think about “creative” as some distinct group of people, instead I have learned to see the finer things about design, scope, and imagery in my work.
Starting with JLB and leading to a host of design-oriented individuals, my world has expanded to seeing a new way to piece things together. I have a continually growing level of appreciation for how design immeasurably impacts work. While you are at it, check out organizations like Work Design Magazine and IDEO. Read books like A Whole New Mind, Accidental Creative, and The Myths of Creativity. But also, explore, take photos, look at magazines, create a design wall (gosh, that might have just stuck me close to promoting Pinterest), scrapbook (that one is for you, mom), step out outside, visit new locations, walk in the park, and meet people.
We live in a time in which we are constantly moving, always bombarded by noise and images, but rarely do we stop and appreciate beauty. As we grow up, society tends to discard imagination and play as being immature and juvenile. Fight back, have fun, pretend, go hang out with children and get drawn into their world of imagination. Experience the beauty that is all around – and you will recognize that you are seeing the world with a whole new set of eyes.