Powers Of Two: Why Going It Alone Isn’t What It Is Cracked Up To Be!

Ok, I admit it.  I get pretty excited when I find a book that examines the way people work – together, afterall that is the tag of this website! Joshua Wolf Shenk’s work Powers of Two is a tremendous dive into the way that creative partnerships work, struggle, and ultimately end.9780544031593_hres

Shenk’s is just one of a growing number of texts that have busted the myth of the lone creator, as he points to examples of individuals whose previous position as the lone creator is actually a misreading of history and context (read the book and you will quickly recognize how Jobs wasn’t alone in his work, nor was George Lucas, Vincent Van Gogh or most of the people we look up to).

One of the things that I loved in this book is the classification of pairs that Shenk enumerates. Not all creative partnerships are the same, some favor one who is out in front and the other who stands in the shadows, others present a structure-giver and a content-filler, still others are directors who bring out the best in their stars. Each of these, and likely other models, gives us insight into the need that we have for others as we work (Shenk’s epilogue even points to his own partnership with his editor in making this book a reality).

For many of us, the challenge we have faced in pursuing that great idea, work of art, or new career direction, stems from the isolation we believe we will feel by going it alone. Yet, the reality is we need not seek the lone inventor/creator/designer paradigm. The truth is we all have our strengths and weaknesses. The greatest pairs often account for the balancing out of the weaknesses of the other. Why go it alone and lay your weaknesses out bear as you scratch and claw for success, when working to align with a partner can alleviate some of your major concerns?

What would it look like if instead of one, there were two?

Don’t just take my word for it, take a read of this deep, insightful book and examine what a new form of chemistry and partnership might look like in your own work or play!